FOR WHAT SITUATIONS SHOULD I HAVE A MOBI WEBSITE?
For example: You are a hotel. More and more, travelers make last minute decisions, or are or already traveling through your country before they start looking for a hotel, restaurant or other.
They can do so on the boat, in the airport, in the train, or while sipping tea at a terrace somewhere.
And perform their search on their cell phone.
Personally I experience this most with those traveling to Morocco, and using their time on the ferry to plan their trip.
WHEN DO YOU NOT NEED A .MOBI WEBSITE?
If it does not have any use for your market.
We do not have a .mobi website, simply because nobody on earth will search for
a SEO advisor or make last minute decisions from his or her cell phone.
At the other hand, we have to be more cautious that our sites are compliant with the standards for a BlackBerry.
THE INTERNET PROVIDES LEMONS... I JUST MAKE LEMONADE.